High streets will be more packed than Saturday despite fewer shops – due to most shops being limited to six hours’ Sunday trading.
Eight million shoppers are due in just six hours on Sunday, compared to 10 million shoppers over 12 hours’ trading Saturday.
One of Britain’s biggest-ever Sunday spending sprees will be sparked by the final Sunday before Christmas falling on the day immediately before Christmas Eve for the first time since 2012, analysts said.
Cheeky shops will stretch Sunday trading hours by opening 30 minutes early for ‘browsing time,’ and closing 30 minutes late for ‘checkout time.’
Sunday's £800million spree will see shoppers spend £600m in stores, with £200m being spent online, Centre for Retail Research spending trends in a study for VoucherCodes showed, based on interviews with 80 major UK retailers and 1,000 shoppers.
£600m in six hours in stores works out at £1.67m-a-min.
There will only be 20 per cent fewer shoppers Sunday than the day before, analyst Springboard said.
10 million shoppers were due Saturday, the Centre for Retail Research said.
Today, 150,000 shoppers are expected in in just six hours at St David’s, Cardiff, with 130,000 at Birmingham´s Bullring, 100,000 at Manchester’s Trafford Centre and 60,000 at Lakeside, Essex.
And yesterday Bluewater, Kent, was expected to have seen 100,000 shoppers, with 90,000 at Lakeside, Essex.
FAMILIES face an average tax bill of £211 on gifts and goodies this Christmas.
Around £5.7billion of what the nation spends is going straight into Treasury coffers, according to a study by the TaxPayers’ Alliance.
The campaign group calculated the average household will splash out £1,355 on presents, travel, socialising and booze.
But 15 per cent is gobbled up by VAT on shopping items, as well as fuel duty, the new sugar tax and duty on alcohol
Again yesterday St David’s, Cardiff, was due 230,000 shoppers, with 200,000 at Birmingham´s Bullring, 160,000 at Manchester’s Trafford Centre and 80,000 at Bristol’s Cabot Circus.
Professor Joshua Bamfield, director of the Centre for Retail Research, said: “Sunday will be a busy and intense day of shopping due to having only six hours trading.
“It will be one of the biggest final Sundays before Christmas, and bigger than in recent years, falling right before Christmas Eve.
“Shoppers will be there early and buy many last-minute items gift items, while stores selling food and alcohol will also be very busy.
“This is the golden time of the golden quarter running up to Christmas.”
A British Retail Consortium spokesperson said: “Many consumers are heading to stores to buy last-minute presents and Christmas dinner supplies, with others using click-and-collect services.”
Springboard insights director Diane Wehrle said: “Spend this weekend will see large-ticket purchased, with the entire family shopping as a group.”
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