Remember a couple of weeks back when everyone was running 5K and nominating all their friends to do that same?
Run For Heroes, the fundraising campaign behind the Instagram trend has launched a brand new running challenge starting today – to raise even more funds for care workers.
Faster 5K Friday, launched in partnership with Strava, encourages people to run 5K, donate £5 and then try to beat their time every Friday over five consecutive weeks.
More than 26,000 runners have already signed up to take part in today’s challenge. And if you use the Strava app, you can keep track of your progress and earn a Run For Heroes badge each week that you complete the challenge.
Those taking part are encouraged to donate £5 to The Care Workers Charity via the Virgin Money Giving page.
The Care Workers Charity Coronavirus Emergency Fund supports carers at the frontline of the coronavirus crisis, who are struggling to keep up with the huge demands faced by the care sector. The fund provides financial grants for care workers who are forced to self-isolate due to Covid-19.
Run For Heroes was founded by 27-year-old Olivia Strong from Edinburgh, with the support of her friends and family. And so far they have raised over £5.4million for NHS Charities together.
The run 5, donate 5, nominate 5 concept has now been mirrored in countries around the world and has been supported by celebrities including Sir Mo Farah, Ellie Goulding, Princess Eugenie, John Terry, Florence Pugh, Jamie Dornan, Laura Whitmore, Clara Amfo, Nick Grimshaw and many more.
‘Today we wanted to take our 5K challenge one step further to support another worthy cause,’ says Olivia.
‘We hope the Faster 5K Friday Strava challenge will motivate people to keep fit and try to improve their pace week by week, while doing their bit for our much-loved care workers who desperately need our help right now. If you haven’t joined in yet – now is the time to take part in our challenge.’
‘We’re delighted to be collaborating with Run for Heroes to help raise funds for our incredible care workers,’ adds Simon Klima, from Strava.
‘People keep people active, so we encourage you to invite your friends to take part, it’s more fun that way. All we ask is that whilst working to improve your 5K time, you also donate to the Care Workers Charity.’
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