A budget retailer which will be Poundstretcher's rival will open 20 more stores in the UK.
Maxisaver launched its first stores last summer with eight located in several parts of the country.
The first was opened in Hinckley, Leicestershire, in August 2020, with plans to open more this year.
It sells all sorts of products from food and drink, household items, cleaning products to pet gear, stationary and beauty stuff.
There are also products in the leisure category and garden supplies, as well as seasonal and health items too.
The products on offer are priced to reflect the budget market of the brand, with costs starting from 29p and going to £59.99.
In comparison, the store's rival Poundstretcher has prices that range between 15p and £90.
The two stores are close competitors and with the expansion of Maxisaver it is believed it could one day take over Poundstretcher.
Currently the stores can be found in Hinckley, Erdington, Stourbridge, Melton Mowbray, Chesterfield, Mansfield, Dudley and Newark.
Another 20 stores are believed to open at the end of the year to bring to 28 in total.
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There are also plans to start a trial for a click and collect service online to utilise the store's new website that is in the works.
The shop's expansion plans could see at least 200 new jobs created across the branches, as well as growing the head office team.
Possibly the next new Maxisaver could open in Bedford or further north of the Midlands in Sheffield.
It is also searching for properties that will be close to transport links and other retailers so shoppers can head to it easily.
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